The summary of ‘How East Asian Beauty Standards Are Different To The West | Beauty Culture’

This summary of the video was created by an AI. It might contain some inaccuracies.

00:00:0000:13:12

The video addresses the subjectivity of beauty across cultures, emphasizing how exposure and media coverage influence beauty standards. It compares beauty preferences among Asian women, highlighting differences between Japanese and Korean ideals, such as facial features and surgeries. The influence of Western media on Asian beauty standards is acknowledged. Additionally, the video touches on Chinese beauty preferences, emphasizing soft, rounded features over angular shapes. Cultural influences on cosmetic surgery choices are emphasized, and future videos will delve into regional beauty standards and biases. The video concludes by directing viewers to QOVES.com for more information on facial aesthetics and culture.

00:00:00

In this segment of the video, the discussion revolves around the subjective nature of beauty and how it is perceived differently across cultures. The video highlights studies showing that both African and Caucasian groups tended to rate European faces higher due to increased exposure and media coverage. It also delves into how East and South Asian beauty standards differ from the West, with Asian women often being expected to embody cuteness and gentleness. The concept of beauty in Asian cultures is linked to success and social status, with attractiveness being highly valued. There is a debate on whether Asian beauty standards are influenced by Western ideals or have emerged as distinct standards. The influence of Western media on shaping beauty standards is acknowledged, and the complexity of Asian beauty trends is emphasized, rejecting the notion of a singular “Asian look.”

00:03:00

In this segment of the video, a 2006 study by Dobke et al. compared facial preferences of Korean and Japanese women. Differences in ideal beauty standards were found, especially in the periocular region. Japanese women preferred no monolid eyelids, whereas Koreans were more open to it. Japanese women preferred laterally placed eyebrow peaks, while Koreans preferred them in the middle of the pupil. Both groups preferred a straight and narrow nose but differed in nostril shape. Japanese women favored oval nostrils, while Koreans preferred teardrop-shaped ones. Preferences for forehead proportions and lip fullness also varied between the two groups. The majority of Japanese women desired thin lips, while Korean women preferred fuller ones. Overall, Japanese women held stronger convictions in describing their ideal face compared to Korean women, despite influences from Western ideals.

00:06:00

In this segment of the video, the focus is on the differences in beauty preferences between Japanese and Korean women. Japanese women are described as preferring porcelain doll faces, while Korean women lean towards more neotenous, cute features. The Japanese group tends to be more uniform in their choices, possibly influenced by a historical link to aesthetic surgeries such as double eyelid procedures to achieve larger, more feminine eyes. The discussion also highlights that while there are global trends towards certain beauty standards, there are also cultural variations. Furthermore, a study on Chinese beauty standards is briefly mentioned, pointing out the preference for oval and heart facial shapes in this population.

00:09:00

In this segment of the video, the discussion focuses on beauty preferences among Asian women, particularly Chinese individuals. The preferred features include a facial plane without excessive jaw projection, a narrow lip shape with a defined Cupid’s bow, an obtuse jaw angle, a narrow and mildly pointed chin, and a straight nose shape. It is highlighted that Asian beauty standards typically value softer, more rounded features over angular and square shapes. The influence of cultural perceptions of beauty on cosmetic surgery choices is emphasized, with differences noted between East Asian and Western preferences, such as face width reduction in the East and jaw accentuation in the West. The importance of considering cultural influences in aesthetic procedures is stressed to avoid mismatches between desired outcomes and actual results. Additionally, the segment touches on the influence of Western beauty standards on Asian women seeking cosmetic surgery, as exemplified by a study involving participants from Shanghai, China, who cited Western media as a significant factor driving their decisions to undergo plastic surgery.

00:12:00

In this part of the video, the narrator discusses the pressure to conform to a globalized beauty standard citing examples from East Asian beauty standards. They mention Japan, Korea, and China as only a small part of Asian beauty standards. The video concludes by suggesting future videos will explore beauty standards region by region to highlight underlying biases and issues. Viewers are encouraged to visit QOVES.com for facial aesthetic reports or read articles on culture and aesthetics on their website.

Scroll to Top