The summary of ‘How To Write a Spotify Editorial Pitch | 3 Important Things’

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The video provides valuable insights on pitching songs to Spotify for editorial playlists, emphasizing the competitive nature of the selection process. It offers a step-by-step guide on using Spotify for Artists, recommending pitching in genres that align with the song's style and culture. The importance of accurately describing the song, achievements, and marketing strategy during submission is discussed, with an example pitch for an alternative metal song provided. Additionally, the video covers the music distribution process using DistroKid, highlighting key features like affordable plans, release scheduling, ISRC code reuse, and access to Spotify's Discovery Mode. The availability of a DistroKid mobile app for distribution and tracking stats is mentioned, along with the option to upload lyrics and access synced lyrics on various platforms. Facebook ads are suggested as an effective marketing tool, with a discount offer for first-time users and a playlist showcasing successful results.

00:00:00

In this part of the video, the speaker explains the process of pitching a song to Spotify for editorial playlists. They mention that getting selected is competitive and may not result in a significant increase in streams. The speaker provides a step-by-step guide on how to pitch a song using Spotify for Artists, emphasizing the importance of pitching four to five weeks in advance. They suggest choosing genres and music cultures that accurately reflect the song to increase the chances of selection. Additionally, they recommend not selecting irrelevant categories to avoid reaching the wrong audience.

00:03:00

In this segment of the video, the speaker discusses selecting options for a song submission process, emphasizing the importance of accurately describing the song, highlighting any achievements or clout, and explaining the marketing strategy behind the song. The speaker provides an example pitch for an alternative metal song called “claustrophobic,” detailing the song’s theme and potential fit for specific Spotify playlists. They mention the song’s streaming statistics, promotion efforts, and online-only project status. Additionally, the video demonstrates how to complete the song pitch process and submit it successfully.

00:06:00

In this segment of the video, the speaker discusses the process of distributing music to Spotify using DistroKid. They mention the affordability of DistroKid’s plans, such as the Musician Plus plan for unlimited music distribution for two artists. Key features include scheduling releases, reusing ISRC codes, and accessing Spotify’s Discovery Mode through DistroKid. The speaker also highlights the recent release of a DistroKid mobile app for music distribution and tracking stats. Additionally, DistroKid allows uploading lyrics and credits, with synced lyrics available on platforms like Apple Music, Spotify, and Instagram. A discount offer is mentioned for first-time users. The speaker suggests using Facebook ads as a reliable marketing method for music promotion, and provides access to a playlist with videos showcasing the results.

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