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00:00:00 – 00:09:46
The YouTube video discusses the importance of niche selection on YouTube for maximizing earnings, with a focus on software and online business industries. The speaker highlights the high CPM rates in these niches and the potential for substantial revenue through targeted content creation. They emphasize the impact of niche selection on advertiser interest and CPM rates, recommending researching industries with popular software companies and targeting specific outcomes for higher earnings. Successful creators in finance and online business are cited, with strategies for improving views and earnings through keyword research and effective video ranking techniques. The video underscores the importance of choosing the right niche and creating content that stands out in saturated markets to achieve financial success on YouTube.
00:00:00
In this segment of the video, the speaker discusses the importance of choosing the right niche on YouTube for maximizing earnings. They compare two videos with similar view counts but significantly different earnings to emphasize the impact of niche selection. The speaker explains that the key factor influencing earnings is the topic of the videos, as it determines advertiser interest and CPM rates. They highlight that niches with specific outcomes, like dropshipping and software, tend to have higher CPM rates due to targeted audiences willing to spend money. The speaker specifically recommends the software niche for its high earning potential, citing examples of videos in this niche with CPM rates as high as $100 per 1,000 views.
00:03:00
In this part of the video, it is discussed that software companies have a high customer lifetime value, allowing them to spend more money on customer acquisition. Project management software, for example, is in a high-paying industry with recurring revenue. Channels focusing on project management content can earn substantial revenue through ads given high CPM. The video highlights the importance of researching industries with popular software companies that run ads on YouTube, such as email marketing and e-commerce. The online business niche is identified as another high CPM industry, with examples like Amazon FBA and Drop Shipping yielding significant payouts for video creators.
00:06:00
In this segment of the video, the speaker discusses how software companies and online business gurus are making money in the industry. They mention the effectiveness of targeting customers through ads on relevant videos. The speaker recommends researching upcoming online business models for content creation opportunities with high earning potential. They highlight the finance niche as having one of the highest CPM on YouTube and use Graham Stephan as an example of successful finance content creation. Additionally, they provide a free keyword research tutorial to help increase views and earnings.
00:09:00
In this part of the video, the speaker discusses a successful example of a creator who saved and invested in her content, achieving 30 views per hour even as a beginner. They highlight the challenge of saturation in popular content topics but suggest making targeted, searchable videos in specific industries as a solution. The speaker promotes learning how to rank videos on YouTube effectively by clicking on the video or link provided for more information.