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00:00:00 – 00:11:03
The video critiques Google's redesign of emojis in the Android O developer preview, expressing disappointment over the shift from simple, expressive designs to more complex and less visually appealing ones. The speaker highlights specific changes, such as the turtle and tiger emojis, arguing that the new realistic designs fail to convey emotions effectively. Comparisons are made to outdated MSN messenger emojis and the speaker laments the loss of the distinctive, simple blob emojis. They question the design choices, the excessive use of gradients, and the overall necessity of the extensive redesign process, suggesting that minimal adjustments could have achieved consistency across platforms without compromising usability. The critic also doubts the improvements in visibility and suspects the redesign might have been an unnecessary effort to justify designers' roles. In response, the speaker creates their own emoji to mock the complexity of the new designs and invites viewer engagement while questioning Google's responsiveness to user feedback.
00:00:00
In this segment, the speaker expresses disappointment over Google replacing their iconic blob emojis with new designs in the Android O developer preview, deeming the new emojis as “abominations.” The speaker specifically criticizes the changes to the turtle emoji, describing the new design as an unattractive and undesirable transformation from the original happy and smiling turtle. Additional criticism is aimed at the tiger emoji and other animal emojis that now appear more realistic but less expressive. The speaker argues that simpler emojis are better for conveying expressions in text messages. Comparisons are made to old MSN messenger emojis, with the new Android designs being likened to outdated and unattractive emoticons from the past.
00:03:00
In this part of the video, the speaker critiques the redesign of Android emojis, specifically questioning the aesthetics and the reasoning behind certain design choices. They point out the overuse of gradients and argue that some emojis, like the blue one, look poorly designed. The speaker acknowledges the intent to create consistency across platforms but highlights that many emojis already matched iOS counterparts or that the redesigns did not effectively address consistency, using examples like the grimacing smiley face and the dizzy face. They suggest that simpler adjustments, such as changing blob shapes to circles, would have sufficed. The supposed improvement in visibility through gradients and outlines is also questioned, as the speaker doubts the necessity of such changes for legibility.
00:06:00
In this segment, the speaker criticizes the design choices and the extensive time spent on developing new emojis, arguing that the changes seem unnecessary and poorly executed. The old emojis were clear and visible, even on difficult backgrounds. The speaker also questions the excessive detail and design effort put into the new emojis, suggesting it might be a way for designers to justify their salaries. They highlight the impracticality and unattractiveness of the new designs, such as the rabbit emoji, and mock the introduction of specifically 69 new emojis, implying it was an insignificant improvement after spending a year and a half on the project.
00:09:00
In this part of the video, the creator decides to make their own emoji to express their reaction to new emoji designs, criticizing the unnecessary complexity added to them. They argue that the existing emojis are simple and adequate, and a full redesign is unwarranted. The creator questions Google’s lack of responsiveness to user feedback, acknowledges their own infrequent use of emojis, and invites viewers to share their opinions in the comments. The segment concludes with a call to action to watch more videos and subscribe for future content.